AI visibility services for local businesses

There's no standard rate for this yet. What a small business can price it against is the surrounding market: what agencies quote for a comparable custom build often runs $3,000 to $8,000 as a one-time cost, and ongoing work sits against the full-service SEO retainers that typically run $500 to $1,500 a month.

Xomer's founding offer is a $499 build that includes your first month of managed service, then $150 a month while we operate the site. Your first $150 charge comes after you've seen a month of work.

The price is low because we're new under the Xomer name and want founding clients whose results we can show. A standard site also has a set scope, so it's quick for us to build.

The monthly service is part of the managed offer, not an optional add-on. It's what pays for the work that keeps the site current after launch.

Our Terms hold your monthly at $150 for the first 12 months of continuous service, and after that we give 60 days written notice before any change.

Seven days from a complete brief to launch-ready is our target for a standard-scope site. The clock starts when the brief is complete, and the week goes like this.

1. You send the brief.
2. We build, and you get a preview link before anything goes live.
3. We launch once you approve it.

Keep the ads if they're working. Nothing here replaces them, and if your cost per lead is acceptable, switching off a channel that pays is a bad trade.

The difference is what you're left holding. When you stop paying for clicks, the clicks stop that day. The work that makes an assistant able to name you sits in your own website and your own business records, and it stays there.

AEO vs SEO for a service business

Answer engine optimization, usually shortened to AEO, is the practice of making a business easy for an AI assistant to verify and name in an answer. Some call it generative engine optimization, or GEO. Traditional SEO aims at where your website sits in a list of links. AEO aims at whether an assistant says your name at all when it answers instead of listing.

For a service business the two overlap more than the labels suggest. Accurate business details, pages that describe what you do and where, consistency across your profiles, and real corroboration from outside your own domain all serve both. Most owners never use the word AEO.

The companies doing this work fall into three shapes: software you point at your own business and then act on yourself, agencies built for national brands and multi-location chains, and a smaller number of operators who build and run the site for a single-location business. Xomer is the third kind, which means nobody hands you a report and expects you to act on it. We make the change on the site ourselves.

How to tell a real provider from a bad one

Nobody controls the AI engines, so anyone who guarantees you a ranking or an AI recommendation is promising something they can't deliver. Walk away from that pitch.

Ask who owns the website, the domain and the Google Business Profile when the relationship ends.

Our Terms assign you the website copy, design and code we build for you once the $499 build fee is paid. The Terms stop there. Everything after this sentence is practice, not contract: we set your domain and your Google Business Profile up in your own name from the start, we keep working access so we can monitor and improve them, access you can remove at any time, and if we ever part company you keep all of it. Ask us to put that in writing, and ask anyone else the same question.

Ask what the monthly buys, in terms you can check yourself at the end of a month.

Managed hosting and maintenance, defined AI-answer checks, one prioritized improvement each month and a plain-English report. There's no minimum term, cancellation fee or notice period, though a period already started isn't refunded.

Ask what they'll show you when it doesn't work.

The same plain-English monthly result, misses included.